Acquisition Marketing - Ramdas Shenoyy

“ROM (RESULT ORIENTED MARKETING) WITH RAM (RAMDAS) SHENOYY”

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INTRODUCTION

Show Objectives – Every business looks at returns in terms of more business for its marketing spend. Today, in the digital world, we need to attract customers to the digital ecosystem, be it website, landing pages or the social media network. The digital world is dynamic and ever changing. Acquisition plays an important role for achieving your sales results. In Result oriented marketing we got to know marketing that delivers performance, delivers enquiries, delivers leads..it delivers business.

Key Issues – Today every dollar spent on marketing counts. The days of organic reach in social media is over when the business owner has to know how to reap benefits of the marketing efforts. This show will talk about Acquisition Marketing.

What You Need to Know - The What
Acquisition marketing talks about how acquisition helps you to acquire more customers and an action plan to achieve your said objectives.

What You Need to Do - The How

• Previous show in Result Oriented Marketing with Ramdas Shenoyy we had looked at Influencer Marketing 
• This week we will be addressing on how acquisition marketing helps you to achieve the ultimate results for your business 
• Next week  - We will be talking on Guerilla Marketing

 
Ramdas Shenoyy
Ramdas Shenoyy is the founder of a media portal www.stirfryMBA.com and CMO at Silicon IT- a CRM Software organization with brand Nafhaa (www.nafhaa.com)

Ramdas is an INSEAD alumni with more than two decades of marketing experience across industry verticals like Engineering, Telecom, Healthcare, Cleantech, IT Hardware and Software for leading organizations like Tata Indicom, Ingram Micro, TransAsia Biomedicals, Apollo Hospitals and others.

Ramdas is also a silver assessor for the Malcolm Baldrige process and a Production Engineer with MBA in Marketing.
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You can connect with Ramdas Shenoyy on LinkedIn at https://www.linkedin.com/in/ramdasshenoyymarketingleader

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