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AGR3.008 (AGILE GROWTH RADIO) THE AGILEAN STARTUP - WILLIAM EASTMAN

25/6/2021

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A heuristic is a mental shortcut that allows people to solve problems and make judgments quickly and efficiently. These rule-of-thumb strategies shorten decision-making time and allow people to function without constantly stopping to think about their next course of action.

Why the Definition?

Because as we summarize what a combination of several rules or 'heuristics', we want to express this not as a series of steps but a series of question to answer that will improve the probability of being successful.

INTRODUCTION
The one critical point to make is this is the model for how we are building IBGR, whether we are talking the entire organization, it's subsets (IBGR.News), or specific offers (upcoming incubator). 

In fact we are going to resurrect the series "Building In Front Of You" in Season 6 demonstrating the Agilean heuristics.

OBJECTIVE
  1. Understand the sequence of questions to answer when building your business or solving problems for customers.
  2. What are the steps that correspond with the questions?

WHAT YOU NEED TO KNOW
  • AGR3.001 - AGR3.007

WHAT DO YOU NEED TO DO
Summary Chart

Categories
Heuristic 1
Heuristic 2
Heuristic 3
GOALS
Produce Right Solutions
Develop the Right Solution
Generate High Margin Business
QUESTIONS
Explore The Problem
Build The Right Offer
Build The Right Offer
PHASE
Planning
Discovery
Build - Test - Improve
STEPS
1. Storyboard the Customers Aspirations/Pain Points
​2. How might we solve it?
3. What assumptions are we making?
4. How will we test those assumptions?
What is the most important thing we must learn?
1. Factors to be tested
2. Build measurements
3. Build investigative processes
4. Track noise to eliminate outside factors
5. Select problem solving & decision making tools

SCRUM 1: Exploration
SCRUM 2: Testing
SCRUM 3: Development
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  • WELCOME
    • CONTACT US
    • PRIVACY
  • RADIO
    • ON AIR NOW
    • LISTENER GUIDE
    • MEET THE TEAM >
      • NORTH AMERICA >
        • William Eastman
        • Donna Kunde
        • Londina Cruz
        • RJ Lewis
        • Monique McDonald
        • Survival Mode
        • Raj Kapur
        • Bob DiGiacomo
        • Crystal Y. Davis
        • Bill Kelly
        • WELCOME
        • Kasfia Rashid
        • David Wilson
        • James Bryant
        • Brandon Souba
        • Cedrick LaFleur
        • Clancy Clark
        • Damian Johnson
        • Scott Geller
        • Wendy Dickinson
        • Ralph Peterson
        • Michael Mitchell
        • Nicole Rankine
        • Ellen McIlhenny
        • Tracie Hines Lashley
        • Z Gen Entrepreneurship
      • AUSTRALASIA >
        • Sarita Johan
        • Steve Sweeney
        • Level-Up Your Marketing
        • Russell Colbourne
        • Simone Douglas
        • Rick Carter
      • SOUTH ASIA >
        • Jeremy Gray
        • Ajai Lal
        • Bijay Kumar Khandal
        • Lisa Askwith
        • Rashmeet Kaur
        • Meena Mac
        • Ramdas Shenoyy
      • PRIME MERIDIAN >
        • Ravin Papiah
        • Florin Lungu
        • Teena Ogbugoh
        • Sadika Kebbi
        • Arthie Moore-Robberts
        • Jan Robberts
        • Gaby Awad
        • Fady G. Bader
      • EXEC TEAM
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