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 The power of your voice - the most underestimated tool in your toolbox
Today we are exploring the power of your voice and why it is the most underestimated tool in your entrepreneurial toolbox. Do you truly understand how to leverage your voice in your business? Most entrepreneurs underestimate the importance of sounding like the the expert they are in order to attract the right clients and partners.
Today's show is about pulling it all together. Whether you have been implementing this change plan over the last 10 weeks or you were waiting until reaching the end, it doesn't matter.
The goal has stayed the same. You know with an oncoming economic contraction (recession), your company as it exists is not ready for the challenge. This plan or map will help 'Strengthen Your Core' and come out of the contraction better than the competition and ready to take full advantage of the next economic expansion. S9 W11 E41-44 Staying true to your voice in every aspect of your business with Monique McDonald16/6/2022  S9 W11 E41 - 44 Staying true to your voice in every aspect of your business with Monique McDonald - “The Magnetic Voice Show - Business Speaking Mastery” IBGR.Network...The World of Business at Your Fingertips
Staying true to your voice in every aspect of your business Today we are exploring why it is essential to stay true to your voice in every aspect of your business. Whether you are working on branding, marketing, your expertise or even the numbers of your business, it all must be congruent with your voice and your message. When we get caught up in defining the different aspects of our business, we often forget to realign them with our unique voice and message.
Today we come to the end of the Change Management Process. We suggested making the change in 4 phases: Identifying what needs improvement from a Financial perspective, then moving over to how Operationally efficient is the business. Once we have our house in order internally, it is time to look at the Customer side of the business - revenue and holding our best accounts during the recession. Today we close with the fourth element - making it easier for People to do their best work.
S9 W10 E37-40 Passion! Why is it essential to Business Speaking Mastery with Monique McDonald9/6/2022  S9 W10 E37 - 40 Monique McDonald - “The Magnetic Voice Show - Business Speaking Mastery” IBGR.Network...The World of Business at Your Fingertips
Passion! Why is it essential to Business Speaking Mastery? Today we are exploring passion and why it is essential to Business Speaking Mastery. Whether we are speaking for business presentations, inspiring our teams or making sales calls, igniting our own passion for our area of expertise is key to creating connection with our listeners. This is also one of the most important ways to become a great leader. Great leaders know how to light their own fire within first in order to inspire themselves so they can lead others. PART IX: MAKING CHANGE WITH CUSTOMER PROCESSES TO MAKE MONEY IN A DOWNTURN - WILLIAM EASTMAN3/6/2022
This is one of several weapons you have to Strengthen Your Core and come out of the economic contraction better than the competition. The focus is not on acquiring new accounts - continue to do so, but the real revenue during a contraction will come from reducing your offer and holding core customers for as long as possible. The following is a great place to start.
 The Voice of your Business
Today we are exploring the idea of experiencing your business as your greatest partner. What if you related to your business as an entity that was here to support you? This practice has undeniable benefits. We will discover how to recognize the voice of your business, develop a relationship with it and how open to the breakthroughs and fresh ideas your business has waiting for you.
Last week we moved from talking about the what and started on the how for gaining the expertise and commitment of the organization to Recession Proof the Business. In Part VII we covered the first SCRUMS and Sprints for Finance, this week we take the financial results and focus on operations.
 Charisma - Innate or Learned?
Today we are exploring Charisma. Is it something we are born with or can we learn it? We have all seen those people who have a fascination factor or x-factor. They can walk into any room and we have to look or want to be near them. They exude some kind of magnetic energy that draws us to them. Most people believe that charisma is something you are born with. You either have it or you don’t. What if it could be taught? How would we start?  Call To Action Magic - An invitation to greatness
Today we are exploring how to create calls to action that are irresistible and how this practice is not about sales but rather an invitation to greatness. We are always inviting people to action in business and yet this is often where entrepreneurs get a bit lost. There are some that have absolutely no issues with closing the sale and some that lose their mojo as soon as it comes time to sell. Which one are you? I have found that those that find it easy to sell may find it difficult to inspire and those that find it second nature to inspire will feel discomfort with selling. Let’s find the magic together.
Time to stop talking and start working. We pickup from last weeks show laying out out to structure the implementation plan without the details. Today we are going to build the plan that will enlist all your employees into creating the future and creating a momentum based on commitment.
 What is your message to the world?
Today we are exploring the idea that each of us has our own message to the world and unique ways of expressing it. This is similar to the concept of purpose but it goes a little deeper. Purpose implies action. What am I here to do? To me, our message to the world is a soul concept. It springs from the depths of us and often is some sort of medicine for our fellow travelers on this journey called life. Perhaps we could put it this way. Our messages speak to us through our soul as igniting a Divine Flame that lights our way. Our stories and life experiences show us these messages and our legacy is the vehicle through which that Flame lights up the world.  S9 W4 E13-16 Monique McDonald - “The Magnetic Voice Show - Business Speaking Mastery”
IBGR.Network...The World of Business at Your Fingertips Tune voice to verse - 5 building blocks for aligning your voice to message so you are always heard Today we are exploring the 5 foundational concepts necessary to infuse your voice with magnetism. When we tune an instrument we literally align it’s sound vibration to the source vibration, usually A-440hz and then adjust the rest of the tones on the instrument to match it in traditional intervals. There are two reasons why this process is important. First, is that the instrument is in tune with itself and second, it then can then be in tune with other instruments. In this session, we will discover how to tune our voice to breath, tone, speed, presence and passion. Once we master this “tuning” our voice will be filled with a magnetic quality that naturally attracts clients and inspires listeners to take action. PART IV: CHANGE MANAGEMENT - COMPONENTS OF THE STRENGTHEN YOUR CORE PLAN - WILLIAM EASTMAN29/4/2022
Many years ago I had the good fortune of working with John Kotter who is considered the foremost expert on organizational change. We took his book "The Heart of Change", which was an academic review of effective change strategies and created something for business owners - "Our Iceberg Is Melting".
PART III: CHANGE MANAGEMENT - STRENGTHENING YOUR CORE PLAN - THE BIG PICTURE - WILLIAM EASTMAN22/4/2022
As we do every week on Friday, in the Executive block, we pull together the week from the owners perspective. How do I (you) implement what was discussed this week?
 S9 W3 E9-12 Monique McDonald - “The Magnetic Voice Show - Business Speaking Mastery” IBGR.Network...The World of Business at Your Fingertips
The art of confidence - overcoming imposter syndrome Today we are exploring the art of confidence and how to overcome imposter syndrome. Our goal for this show is to share ways to experience confidence as an art form and to understand the causes of imposter syndrome in order to overcome them. These issues are at the heart of what often stops entrepreneurs and business owners from reaching the level of success they desire. It can hinder their ability to lead and inspire their teams and coworkers. When we truly understand how to tap into our confidence it becomes easier to express our value with sincerity.
Unless you are starting here with a blank sheet with no operating business, something exists. This one of your multiplier roles, the ability to Manage the Change from today to the future. Never forget that most change efforts come up short of its potential. Only your management will make change successful and create the success you need. Managing Change is both a technical process to align all of the businesses resources, it is also a method for building commitment and consensus for the change.
Never forget that as long as the pain of staying the same is less than the pain of changing, you will be pushing a very large boulder uphill. A second lesson is good plans with commitment will always outperform great plans with little commitment.  S9 W2 E5-8 Monique McDonald - “The Magnetic Voice Show - Business Speaking Mastery”
IBGR.Network...The World of Business at Your Fingertips Prime Your Energy - Prepare to be seen and heard Today we are exploring how to prepare to be seen and heard. Our goal for this show is to share ways to prime your energy so you show up with your brilliance warmed up and ready to go. Ask any world class athlete or performer what they do to prepare for competition or entering the stage and you will find that they all have rituals and routines that focus their energy, attention and intention. Whenever you are speaking to represent your business and expertise, we want to give you an edge and encourage you not to skip this step. PART I: INTRODUCTION - FIRST PRINCIPLES OF DEALING WITH ECONOMIC CONTRACTIONS - WILLIAM EASTMAN8/4/2022
The following is not a story nor a prescription, it is a focus on changing the mindset of business owners about their role in the company.
The right solution will not solve anything because the problem is outlook – how the owner perceives their role. If the owner cannot grow beyond themselves, the business will only be as successful as their unique mix of competencies and character takes them.  S9 W4 E1-4 Monique McDonald - “The Magnetic Voice Show - Business Speaking Mastery”
IBGR.Network...The World of Business at Your Fingertips The Voice of Leadership - the importance of finding your voice right now Today we are exploring The Voice of Leadership. We are living in a time when it has never been more important to find and express our authentic voice. We need the strong voices of experts and leaders now more than ever. What kind of leader are you? How will that reflect in your voice and how you show up for your colleagues, clients and the world at large?
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