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show notes

Stages of Development

Content Marketing - Ramdas Shenoyy

26/1/2021

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 “ROM (RESULT ORIENTED MARKETING) WITH RAM (RAMDAS) SHENOYY”

IBGR.Network - PROFIT Radio. Everything a business owner needs to start, grow or exit a business. GROW WITH US.

INTRODUCTION

Show Objectives – Return on your marketing dollars spent is key for any business.. The digital world is dynamic and branding is no more only to create marketing perception. Today it all means performance. In Result oriented marketing we got to know marketing that delivers performance, delivers enquiries, delivers leads..it delivers business.

Key Issues – Marketing spend even in the digital world is getting expensive by the day. The days of organic reach in social media is over when the business owner has to know how to reap benefits of the marketing efforts. This show will talk about Content marketing – it is said that Content is the King.

What You Need to Know - The What
Content marketing talks about how good content can help you create a thought leadership and also help you generate the right leads. 

What You Need to Do - The How

  • Previous show in Result Oriented Marketing with Ramdas Shenoyy we had looked at Search Engine Marketing 
  • This week we will be addressing on how Result oriented marketing can be effective and contextual with regards to the content
  • Next week  - We will be talking on Buzz and Influencer Marketing –
 
Ramdas Shenoyy
Ramdas Shenoyy is the founder of a media portal www.stirfryMBA.com and CMO at Silicon IT- a CRM Software organization with brand Nafhaa (www.nafhaa.com)

Ramdas is an INSEAD alumni with more than two decades of marketing experience across industry verticals like Engineering, Telecom, Healthcare, Cleantech, IT Hardware and Software for leading organizations like Tata Indicom, Ingram Micro, TransAsia Biomedicals, Apollo Hospitals and others.

Ramdas is also a silver assessor for Malcolm Baldrige process and a Production Engineer with MBA in Marketing.
​

You can connect with Ramdas Shenoyy on LinkedIn at https://www.linkedin.com/in/ramdasshenoyymarketingleader


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