Bert & Kevin - “Survival Mode” IBGR.Network - PROFIT Radio. Everything a business owner needs to start, grow or exit a business. GROW WITH US. INTRODUCTION Credit Cards - Credit cards are the single most destructive force in marriages AND many businesses. Few people see them as a danger and live as though they are kings on a pauper’s salary. Show Objectives - The Why Credit cards have made too many things in life “free”, meaning if we can’t afford something, we simply use a credit card to pay for it. How we eventually pay for those items will just wait to get figured out later. Key Issues - Owner Perspective: Speaking from experience, most people don’t think twice about using credit cards in purchasing both business and personal items. It is too “easy” to buy the latest shiny object, even if we don’t have the money for it. In our personal lives, perhaps it’s because everyone else is doing it. In business, “it would make things easier”, or at least that’s how we justify it. But if your business needs it, shouldn’t you just buy it? What You Need to Know - The What While no one who starts a business plans on misusing their credit, it just sort of happens for so many different reasons. And trust me, ALL those reasons sound good! Too many people are focused on the “here and now” of business and life, and not thinking about the future. But solving TODAY’s problem is at hand. The future can be worried about later. What You Need to Do - The How
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If you don’t know basic principles on how money works, how do you ever make a good decision about it? Resources: You can connect with Bert or Kevin at survivalmodewd@gmail.com Our weekly podcast can be found on YouTube at https://www.youtube.com/channel/UCsGA2egb0ZepGfxnF3DtpLA E1.06.4NA
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