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show notes

Stages of Development

Episode A.003 The Dream Becomes an Organization

29/4/2020

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Vision: the ability to anticipate possible future events and developments; known as a vision statement, mission vision, or business vision; the dream and operational philosophy needs to be converted into business language by creating a vivid mental image of the future, written in present tense as if it has been achieved, that conveys ​
  • WHAT the business has achieved and WHY.  This is an expressed business goal based upon the founders dream and philosophy.

Mission: a formal document that states the aims of a company or organization; known as a mission statement, company mission statement, or mission vision; it is based on achieving the business vision. 
  • What does the company DO for WHOM and WHEN? (all stakeholders that are appropriate: society, customers, the profession, employees, investors, etc.).

Values: the central or most important part of something; known as cultural values, organizational values, work values, or corporate values; like a country, every company develops its own culture based on espoused values. The intent is to define  acceptable and out of bound behaviors. Given achieving the businesses vision and mission - 
  • HOW was it accomplished? 
  • What is in-bounds?
  • What is out of bounds?

Values provide a set of operating boundaries that constrain how results are achieved. Most businesses create around this core elements:
  • Customer Based – the customers experience
  • Process Based – the functionality and quality of products and services
  • Employee Based – the employees experience
  • Financially Based – financial goals and how decisions are made

​What is right for your Vision, Mission, and Offer?


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