Episode A3.011 (AA) Reorganizing - Right Structure for the Future

Introduction
Many of us will have heard the phrase, that turnover is vanity, profit is sanity, but cashflow is reality – and clearly in any situation Cash is King – and without cash your business will die.  But in order to convert the operations you do in your business into cash, you will need to invest capital.  So to understand your capital needs we take a look under the hood of Your Money Machine – your business
In this episode we take a look at capital, cashflow and the most important ratios for managing your business.
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 Show Objectives - The Why
Understanding how your business performs goes a long way to having a successful business model. Knowing when to obtain finance and the effects of sales growth on your business are critical to preventing you from growing bust.  
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Key Issues - ​Owner/Manager Perspective:

1. financing growth is different than financing survival,  
2. what is the business's current ratio of accounts receivable to sales?
3. how much of sales is financed by AR - what will happen when sales increases? 
4. Do you need to add outside money to balance the increase in acquisition costs - marketing & sales? 
5. how long will you have to 'finance' growth before AR from increased sales is available

What You Need to Know - The What
Capital Ratios
The Working capital formula 
Debt vs Equity funding
Three-Way-Cashflow Forecasts

What You Need to Do​ - The How
These are my top tips for reducing the working capital needed in your business allowing you to expand:
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1. Automate and Incentivise Accounts Receivable and Payment Monitoring
2. Meet Debt Obligations
3. Choose Vendors Who Offer Discounts
4. Analyze your Costs
5. Examine Interest Payments
6. Manage Inventory
7. Identify Other Ways to Improve Working Capital
8. Increase your product sales price
9. Take Advantage of  Tax Incentives and grants
10. Use Up-to-date Financial Information


Shows

• Previous: EPISODE A3.010 SCENARIO PLANNING FOR STAGE IV GROWTH PLAN
• Next: Episode A3.012 Summary of Season 2  

Written by Russell Colbourne

Russell is a CFO and Entrepreneur who has worked across a diverse range of industries over the past 25 years.  After a short service commission as a pilot flying Seaking Helicopters in the British Royal Navy, Russell studied business and qualified as a Chartered Certified Accountant (ACCA) in the UK. Since then he has been integral with the start-up of many successful companies and operations within larger organisations.  He has bought, sold and spun off business operations in  the UK, Australia and the US. 

​In 1994 Russell joined Sir Richard Branson’s Virgin Atlantic Airlines where he was responsible for a number of innovative services that were, at the time, ground breaking and helped revolutionise air transport.  From launching the worlds first limo boat on the River Thames to developing the worlds first hand held check-in device and implementing drive through check-in booths around the world, Russell has helped the Virgin Group deliver unparalleled customer service.  In 2000 Russell was the first of the Virgin team to arrive in Australia to start a new low cost Airline, and within 8 months had built a team operating flights between Sydney, Brisbane and Melbourne.

More recently Russell graduated from of the Australian Institute of Company Directors (GAICD) and the Founder Institute Entrepreneurs Program.  He serves as an advisor and director on the board of a number of smaller family owned companies. As a part time CFO Russell works with The CFO Centre who have over 700 part time CFO’s globally.  He has worked in many different industries, including Aviation, Manufacturing, Transport, Health Education, Digital Media, Industrial Infrastructure, Commercial Services, Electrical Contracting and Law Firms.

As the locally elected ACCA panel representative he helps members keep up to date on the latest innovations and technical developments that will create organisations fit for the future.

Russell is the Founder of Feesable.co, a crowdfunding platform for education costs and owner of ChiBall World, a heath education training organisation.  He lives in Adelaide, Australia with his wife and three teenage boys

If you would like to connect with Russell, please email him at Russ@cc2.biz 

Russell broadcasts LIVE from Adelaide Australia

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