Episode B2.009 Monitoring The Platforms

RESULTS RADIO..."Let's Grow Together"

Introduction
As of Monday morning we had Mozambique join the audience making it our 117th country, not bad for just our Second Season on the air. We currently have entrepreneurs and owners in 60% of the global business community tuning in daily - thank you and we are just getting started!
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Show Objectives
​The only way to truly measure the effectiveness of your business processes is to measure them with cold, hard, data. The decision to choose any platform should include easy to read and relevant analytics. But just having the analytics is not enough to get the full benefit of your investment. You, the business owner, still need to monitor the platforms to ensure they are meeting the needs of your growing company. Having platforms without monitoring them is like having food and not eating it. Neither does any of us much good. 

Key Issues - Owner Perspective:

1. What do the analytics tell about usage (does it even have any?)
2. Still using email instead of the platforms for communications
3. Simple tasks take to long
4. Keeps the information up to date automatically
5. How simple is collaboration

What You Need to Know
In this stage of your business you are monitoring platforms for effectiveness of both your product or service in the marketplace as well as building an infrastructure that will carry your business to the next stage of business growth. It’s not enough to choose a platform and then set it and forget it. You are building long term systems that will set up current and future employees they need to do their part in the process as efficiently as possible. You also want to automate and apply the KISS method. Intricate tasks now will only multiply as your business grows. Your long term goal is to enable people to act intelligently and autonomously.

What You Need to Do​​

1. Check all your platforms. Do they provide analytics? What type? Are the analytics relevant to the growth of your business?
2. How are you communicating with team members and customers? Are you still using email as the primary source of communication? Is that most effective or are there other platforms that would work better - like using your CRM to email communication or an automated chatbot to answer customer FAQs. 
3. Measure how long it takes to do daily tasks. How can you streamline the process?
4. How much of your information is done manually? What can be automated and updated automatically. Look for ways to streamline information accuracy in real time. 
5. What platforms are you using for collaboration? Can you have real time remote collaboration or do you need to call a meeting or send ideas by email?  Pay careful consideration to labeling updates as well. How will your team know what is most current?

Shows

• Previous: Episode B2.008 Power of the Huddle
• Next: Episode B2.010 Identification of Bottlenecks and Constraints

Written by Donna Kunde

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