RESULTS RADIO..."Let's Grow Together"
As of Monday morning we had Mozambique join the audience making it our 117th country, not bad for just our Second Season on the air. We currently have entrepreneurs and owners in 60% of the global business community tuning in daily - thank you and we are just getting started!
We have three more weeks of shows left - 009 through 012 before Season 3 starts and everyone is excited about our hard launch on October 5th from the Kilo Market (Australia, New Zealand, Singapore, Philippines, Taiwan, Hong Kong, and surrounding areas).
There are several ways you can interact with the station and our OnAir Hosts:
JOIN our Community and Let’s Grow Together!
Show Objectives - The Why
Don't let the sound of the title intimate, this is very simple. You are trying to set up metrics that allow you to track performance over time and compare to other companies - in your industry and others. I promise not to turn this into a statistics class.
You need to create what is called 'normative' data' - a reference group to use as a benchmark for comparison in real-time and over time. The reference group needs to be reasonable large so you can pull random samples if needed. An example of a reference group is building data from all the companies in your industry from a resource like DB Hoovers. Now you can see how your business compares to others and identify obstacles to becoming an industry leader.
Key Issues - Owner/Manager Perspective:
What You Need to Know - The What
What You Need to Do - The How
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