The company value proposition or value discipline is how it provides superior value to gain competitive advantage. It provides a framework that segments the market into three value disciplines
Operational Excellence is the execution of the business strategy more consistently and reliably than the competition. Operational Excellence is evidenced by results. Given two companies with the same strategy, the Operationally Excellent company will have lower operational risk, lower operating costs, and increased revenues relative to its competitors, and creating value for customers and shareholders.
Philosophically leaders and employees champion simplicity over complexity. In practice this should see this exhibited around errors and mistakes. The decision makers are rewarded, on the basis the lesson is learned and applied, leading to continuous improvement of day to day practice and end result.
Action Steps (Plan-Brief-Execute-Debrief)
Production (Lowest Cost Producer)
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