This week we are concluding the emphasis on reopening fast and hard from the forced pandemic shutdown. The shows will cover how to generate revenue either directly or building the supportive infrastructure necessary. Next month (July 2020) we are shifting to building the best organization possible - the Agile Company.
This is a repeat, with a different emphasis, from our Episode A.017 Is Your Offer Still Viable? By reusing the article it will provide an opportunity not available back in early May, discuss and highlight the best early decisions for selling your offer.
What You Need to Do
The Current Online Selling Universe:
They have become the largest eCommerce site and the pandemic has expanded that lead.
The original online marketplace, they use an auction approach of bidding to determine the final price.
Since Facebood owns Instagram - you are using the same platform. The largest social platform in the world has incredible reach because it already has your customers.
Great place for crafts and vintage products. The brand association is high (customers trust Etsy wouldn’t allow for misinformation).
Great place for creating marketing collateral and custom printed products for customs.
Unique items for sale - “finding everything but the ordinary”
Not On High Street
Marketplace for unique, niched items
Classified listings website, it has replaced newspaper classifieds.
Comparison shopping site, first stop for price conscious shoppers - plus it is goggle with global reach.
Channel for giving customers a “taste” of your offer. Similar model to paid ads.
On last thought. Look at this list as a starting point. Each of these provide an unique opportunity to sell (and placement is also a marketing decision to gain exposure) and create special deals for prospects and customers. Check out our show Specials for Special Relationships for additional ideas.
Next Show: C.033 Using Content to Grow Sales Revenue
new choice for BUSINESS SEARCH
All IBGR Shows Notes are available for download