Introduction
Even though the new quarter doesn't start until Wednesday, we are jumping into it with both feet. BTW - that is also the theme for July - Being Agile. Two quick reasons for this theme now. First is we are in new territory when it comes to the economy, social factors, government action and how it is affecting our ability to run a profitable business. The second is how it matches with our previous emphasis around building a "Lean Organization'. The difference is simple - Agile is a mindset that uses the principles of Lean to succeed in unstable times. Show Objectives Let's start with the obvious - Capabilities Needed for Success. Here are the reasons to use this philosophy in your Marketing, Sales, and Service processes:
“Agile marketing is an approach in which teams identify and focus their collective efforts on high-value activities and projects, complete those tasks collaboratively, measure their impact, and then continuously and incrementally improve the results over time.” Uhuru Network The Marathon is how Lean Are You, the Sprint is Agility. What You Need to Know
What You Need to Do
Next Show: C.036 Leading Agency Talent
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