EPISODE E4.002 Sell Soon or Reinvent - The Capacity and Sales Plan for Hockey Stick Growth24/7/2020 Introduction New week, same perspective with greater conviction. After being attentive to the weekend news about the continued arbitrary government response to COVID19, there is only one course for the business owner - ignore their word salad of concern and work around it. Being passive and waiting for the right decision will put you out of business. There are only two ‘people’ who have that right - you and the customer. IBGR is committed to your success and our programming is for legal aggression (OK, I’ll make it nicer - assertiveness) to open, stay open, and be profitable. Unlike the rest of society - we have your back. Listen>Apply>Engage Show Objectives In front of you is the greatest test so far in the businesses history. Given everything you have learned and all of the capacity built into the organization, now is the time to make everything payoff. Your goal is simple, grow the company to its full potential (as it is currently configured) without putting it out of business. If you manage the accelerated growth to prevent destruction of cash flow, at the end of the tunnel you will have a business that is very profitable. BTW - w posted a downloadable file on Selling Your Business incase that is your end game. Everything you need to do in preparation should have happened in Stage III and your stewardship of Stage IV. Key Issues - Owners Perspective
What You Need to Know As we prepared for this show, and everything this Friday, it was comforting to realize we covered most of the information over Seasons 1 and 2. That means today is pulling it together - a great example of what working ON the business means.
What You Need to Do Everything that needed building as completed in the last stage, Stage IV is an issue of staying on top of what is happening and the role of the Owner is simple: grow it fast to its full potential without putting it out of business. It is all about measurement and your focus:
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