Today we’ll take a look at...
What is Agile Marketing?
A methodology that’s been around for many years, at its core, Agile marketing is a tactical marketing approach where teams identify and focus their collective efforts (as a team) on high value projects,
Here’s why companies use this approach…
The FOUR key features that are present with Agile Marketing implementation are:
SECTION 3 - examples and testimonials from companies using Agile Marketing practices.
SECTION 4 - cases studies, TD Bank, JetBlue and Taco Bell
Sources: Deloitte Insights. Written by Diana O'Brien, Andy Main, Suzanne Kounkel, Anthony R. Stephan
written by: Vicki Abraham
new choice for BUSINESS SEARCH
All IBGR Shows Notes are available for download