How to ask for Referrals and Actually get them - Brandon Souba

Ep. 6 How to ask for Referrals and Actually get them

Show Objectives:
In this episode we focus on Referrals. There is no better way to grow a business then to have people talking about you when you are not around. That is basically what a referral is. Unfortunately people get in the mind set that paying for a referral group or telling people to bring you referrals will work. When we finish up this episode you will know what it takes to ask for referrals in a way people will be excited to send you business, that is after you built your credibility with them.
  
Key Issues:

1. Why referrals can have such an impact on your business in the early stages
   
2. What is a referral
   
3. Why you are not getting referrals
   
4. Where you can find or pass referrals
   
5. How to perfect asking and receiving referrals
   

What You Need to Know:

What is a referral:

1. Someone who needs you product or service
   
2. A connection to a referral source (Golden Goose vs the Golden Egg)
   
3. A quality employee
   
4. Business Connection
   

Why you are not getting referrals:

1. Paid to be in a group and expecting referrals
   
2. Being the networking King or Queen
   
3. Questions you spend no time to perfect
   
4. Going to the same event with the same people
   
5. Not following up
   
6. Not being specific 
   

Where to find referrals:

1. Groups and Events
   
2. Giving a presentation 
   
3. Kids activities 
   

How to ask for a referral:

1. Questions you need to be able to answer
   
2. Don’t be scared to ask for what you really want
   
3. Do your research
   
4. Give referrals
   
5. Make connections
   
6. Build credibility
   

Shows
Previous: Taking the leap with guest Austin James 
Next: Building a Vision with guest Lois Weinblatt

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