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This is a very different topic from our usual focus on business acumen. This series on MLM (Multi-Level Marketing) covers both the business and technical sides of the business. Last week we discussed "The Network Effect 1:1" as a viable business model. Our approach was and will be to fold (1) should you choose MLM as your new business, (2) is it a tool I can use to build the Marketing & Sales arm of my business?
The goal of this series is consistent with our mission of increasing the number of successful startups, create generational wealth for the owner, and increase local jobs. We intend to use MLM as part of our Marketing & sales Strategy and will use that journey for examples.
Look at IBGR as your CGO - your virtual Chief Growth Officer. In that mode we have built a platform that will move beyond the one-way conversation of radio and podcasts to real relationships; our Community of Commerce.
A thought before we start, I want to invite you to my new group on the Community - Living the Life . If you are a serial entrepreneur and looking to discuss how to build a business that runs itself so you can start running multiple businesses - this is the right spot.
LISTEN > ENGAGE > APPLY
Objectives - The WHY
The way today's show is laid out it appears to be 4 distinct roles you need to play when in reality there is one - Leading and Managing a Downline. Also today's show will not separate joining a MLM organization or building your own.
Key Issues - Owner Perspective:
What You Need to Know - The WHAT
The 4 Keys to Success (SRTC);
What You Need to Do - The HOW
We are your single, one stop source for business success, period, end of story.
Make sure you leave some thoughts in the comment section below. I am interested in continuing the conversation.
new choice for BUSINESS SEARCH
All IBGR Shows Notes are available for download