Loyalty is not as Elusive as you think - Arthie Moore

Arthie Moore- “The Visionary Entrepreneur”

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INTRODUCTION

“Customer loyalty is the continued and regular patronage of a business in the face of alternative economic activities and competitive attempts to disrupt the relationship.
Customer loyalty often results in other secondary benefits to the firm such as brand advocacy, direct referrals, and price insensitivity.” – Adam Toporek

Show Objectives - The Why

Loyalty builds relationships, relationships builds consistency and eventually, the success of a business. So it makes sense that loyalty is one of the key ingredients needed to sustain ongoing, continuous support and income generating clientele, for any business to succeed where others fail dismally. 

Key Issues - Owner Perspective:

• What are the tools available to build loyalty?
• Why is it important and how do I guide the dialogue within my teams?
• How do we build brand loyalty as well as product loyalty?
• How do I align emotionally with my customers and clients?

Loyalty is not built on features and benefits. Features and benefits do not inspire. Loyalty and long-lasting relationships are based on something deeper. 

Human decision making is based on emotional connection ….and WHY they would choose you and your brand over others regardless of better offerings from your competitors.

Find your Why Program – run by Jan Robberts -  he talks about Loyalty being based on how we feel about something or someone is more powerful than what we think about it or them.

A Visionary thinks further on behalf of millions of people…that is where innovation comes to the fore. 

In fact, Elon Musk as an example did this:

• He wanted a safe payment method – he created Paypal
• He wanted to drive an electric car, so he founded Tesla Motors
• He wanted to go to space – so he created SpaceX
• He wanted faster transportation – so he is developing the Hyperloop

My greatest insight into WHY as an Entrepreneur can be a Visionary? Because your vision can impact the Quality of the Lives of millions!

What You Need to Know - The What

“Seeking your truth, develops your Destiny!” – Jan Robberts

Knowing your own strengths, traits and the value you add to others, is the greatest start. Many fail to acknowledge their brilliance, their intelligence, their wisdom and experience as human beings. Not delving into inner work and personal understanding of Self, leaves a lot to be desired. In order to grow….you need to develop on every level.

• Understand that Adversity is part of the human experience.
• Progress equals happiness. So what is the difference between continuous improvement vs progress?
• Change is automatic, but progress is not.
• Upgrading your self confidence is not a limitation, it is a gift to yourself!

What You Need to Do - The How

Embark on a journey with the unusual. Many people balk at these offerings, yet, if you took the time to truly understand the inner workings and barriers of your OWN mindset, you realise that you were always in control of the outcomes you have in life. 

• Vision boarding 
• Strategic planning
• Brainstorming
• Courageous Conversations
• Development of a Core Team
• Exclusive offerings 
• Niche’ developments
• Personal transformation brings clarity to your vision.

In the upcoming episodes, I will share ideas, methodologies and creative solutions that I have been experimenting with and have been using effectively within my own businesses. 

Shows 

• Previous: Episode 3 – Season 4 – The Creative Entrepreneur
• Next: Episode 5 The Inclusive Entrepreneurial Mindset is not exclusive!

Resources (optional): 

• www.cubimo.com – Entrepreneurial Platform and App
• Finding your Why – Simon Sinek

Written by Arthie Moore


Written by Arthie Moore

Connect with me and let’s take this awesome discussion to the next level 😊

Arthie Moore is a seasoned Entrepreneur & Founder of Celebrating Humanity International Pty Ltd and Ki Leadership International Pty Ltd, operating nationally and internationally for over 24 years. She is an International Keynote speaker and Diversity & Inclusion specialist.

​Her impact expands to top levels of Government, Boards of Directors, Universities, Schools, Orphanages, Youth and Women Empowerment programs. Some of her specialist programs as well as her personal Vision are currently being implemented in Lebanon, Ireland, UK, USA, Bangladesh and Pakistan. As a Philanthropist, her life’s experiences have taught her to create a global movement of Compassionate Leaders of Influence, who will impact many others to live a life of Intention. 

My tags are as follows:

Email: arthiemoore@kileadershipinstitute.com 

Websites: 
https://www.kileadership.com/ https://www.celebratinghumanityinternational.com/
https://arthiemoore.com/

Social Media
https://www.linkedin.com/in/arthiemoore/
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https://twitter.com/ArthieMoore
https://www.instagram.com/arthiemoore/

Poem on Compassion - https://youtu.be/0fcAA8IEk3w
 

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