Wendy Dickinson - "Catalytic Conversation$" Introduction Today let’s turn our focus to variable costs. The goal is to reduce your variable costs in meaningful ways to increase your profitability. I’m working alongside you - as you work ON your business. Most of the world has enjoyed a number of years of relative profitability. COVID19 has interrupted the way most do business, which for many, led to a decrease in profitability. We know the recovery process will be gradual in many industries. As the Executive in charge, you are to lead yourself, your team, the ideas that you and the team generate, and the RESULTS. For you, COVID19 is a Catalyst for Change. How about this for a new motto? Ready for anything - anytime. I challenge you to make this the moment where you build out a dashboard full of metrics that deliver the messages that you need to successfully store 4 long term options in your back pocket - to build your family’s wealth, to grow your influence, to fund your retirement or next project. If you need help, consider becoming a member of IBGR’s Community of Commerce. As a member of IBGR's Community of Commerce you can:
Listen>Apply>Engage Show Objectives - The Why I hope you caught the last episode of my show with my guest, Mick Wienholt. (You can catch up with Mick here: mick.wienholt@schooleymitchell.com) We worked on fixed costs reductions and the ways that you can increase profitability in a meaningful way. We are going to do the same thing today with variable costs. Key Issues - Owner Perspective:
What You Need to Know - The What
What You Need to Do - The How
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