PROFIT RADIO..."Let's Grow Together"
Today I am wearing my C Hat - Always Selling, Always Closing. That means I am always thinking about fast growth markets, profitable customers, and share of wallet. This focus covers a wide cross-section of the business: Marketing, Sales, and Service
The second issue is the Stage of Growth. We are at Stage V where the concern is to look for ways to optimize the business by increasing profitability.
Last thought before we start, I want to invite you to my new group on our Community of Commerce - Living the Life . If you are a serial entrepreneur and looking to discuss how to build a business that runs itself so you can start running multiple businesses - this is the right spot.
Objectives - The WHY
Just like we covered in the last show on Top Grading Accounts (Customers), today we are doing the same thing - looking at products and services to determine what we need to replace, overhaul, or continuing selling.
Given this is our first Reinvention, we are building a process that will remain through the life of the company.
Key Issues - Owner/Manager Perspective:
What You Need to Know - The WHAT
What You Need to Do - The HOW
The purpose of this show was to detail how to create a portfolio of accounts and then TOP/Bottom Grade their performance over the last period.
Make sure you leave some thoughts in the comment section below. I am interested in continuing the conversation.
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