William Eastman - “Living The Life...On My Terms” Introduction It is the third radio day after last week's World Summit, our hard launch of the radio station. I want to thank you for our entire team, for tuning in and joining us to celebrate the start of our 3rd Season. Now it's time to make the changes that became apparent and take the business to the next level and expand our OnAir 24X7 coverage of the globe. The station’s theme for Season 3: Many Countries, One Language - BUSINESS. WHY? 5% of the world population employs 57%. Let’s turn that into numbers - 375 million entrepreneurs employee 1.9 billion people. We have the most significant community in the world, the facts don’t lie. Objectives - The WHY If you have been listening to the shows in our Finance and Operations track, you will be hearing a common theme. The key problem for entrepreneurs in Stage I, pre startup, is the paradox of conducting Due Diligence in market research while moving quickly to start Selling to test your product or service and begin generating revenue. The easiest place to start is where you have trust instead of trying to reduce the risk of buying for strangers. This show will cover reviewing your list of contacts and inviting them to get involved with a soft launch. Key Issues - Owner Perspective:
What You Need to Know - The WHAT
What You Need to Do - The HOW
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