S11 E37-40 “Your Pitch, Part 1” ON (THE SMART AND SAVVY EXIT) TIPS AND TALES OF BUSINESS SUCCESS WITH ELLEN MCILHENNY

THIS WEEK’S THEME TITLE “Your Pitch, Part 1”

This week we are going to again talk about some different things you can do as a business owner to improve how your business works. You will want to listen to the next four episodes because …. 

Before You Bag the Elephant

Be sure you can deliver. 
                                                                            
S11 E37-  “Before You Bag the Elephant”

1. The great salesman who “bagged the elephant” – BUT then what happened?
2. Credibility is at stake
3. Are you over promising?
4. Knowing what you should promise

 
BIO: Ellen McIlhenny - Owner; CFO Plus Services - a fractional CFO and Bookkeeping firm specializing in bringing the services of an experienced CFO to small businesses.

She graduated with an accounting degree from Virginia Tech and spent more than twenty years as a CFO or controller in mid-sized and large privately held businesses.

In addition to The Smart and Savvy Exit on the IBGR.network she hosts a weekly podcast called The Scaling for Business Growth Podcast.

Connect on LinkedIn


Give us a call at 804-301-6312; or email at ellen@cfoplusservices.com. We will help you increase your cash flow

TAGS: over promising in business, under promise over deliver, small business tips.


Show Your Customers Some Love 

They’ll love you back. 

S11 E38- ”Show Your Customers Some Love”

1. What worked for his clients, worked for him.
2. If they love you, you’ll get much in return.
3. Getting and giving customer love. 
4. Add value with your gesture.

BIO: Ellen McIlhenny - Owner; CFO Plus Services - a fractional CFO and Bookkeeping firm specializing in bringing the services of an experienced CFO to small businesses.

She graduated with an accounting degree from Virginia Tech and spent more than twenty years as a CFO or controller in mid-sized and large privately held businesses.

She is the author of the book "The Big Turnaround - How bad management nearly destroyed an exceptional company",  a business novel dealing with common problems business owners face on a daily basis.  

In addition to The Smart and Savvy Exit on the IBGR.network she hosts a weekly podcast called The Scaling for Business Growth Podcast.

Give us a call at 804-301-6312; or email at ellen@cfoplusservices.com. We will help you learn to know your numbers.

Connect on LinkedIn
TAGS: customer appreciation, client appreciation, small business ideas


Treat Everyone Like a Customer

….. because one day they might be

S11 E39- “Treat Everyone Like a Customer”

1. The gesture to a stranger; and future customer.
2. Above all else it’s the right thing to do.
3. Courteousness, respect, kindness, and professionalism.
4. Always a giving attitude. 

BIO: Ellen McIlhenny - Owner; CFO Plus Services - a fractional CFO and Bookkeeping firm specializing in bringing the services of an experienced CFO to small businesses.

 She graduated with an accounting degree from Virginia Tech and spent more than twenty years as a CFO or controller in mid-sized and large privately held businesses.

She is the author of the book "The Big Turnaround - How bad management nearly destroyed an exceptional company",  a business novel dealing with common problems business owners face on a daily basis.  

In addition to The Smart and Savvy Exit on the IBGR.network she hosts a weekly podcast called The Scaling for Business Growth Podcast.

Connect on LinkedIn

Give us a call at 804-301-6312; or email at ellen@cfoplusservices.com.

TAGS: customer service, treat everyone the same, small business tips

Know Your Competition
You’ll always be a step ahead


S11 E40- “Know Your Competition”

1. Fitbit – it’s legit.
2. Differentiation becomes easier.
3. Knowing who your competitors are.
4. Doing the research. 

BIO: Ellen McIlhenny - Owner; CFO Plus Services - a fractional CFO and Bookkeeping firm specializing in bringing the services of an experienced CFO to small businesses.

 She graduated with an accounting degree from Virginia Tech and spent more than twenty years as a CFO or controller in mid-sized and large privately held businesses.

She is the author of the book "The Big Turnaround - How bad management nearly destroyed an exceptional company",  a business novel dealing with common problems business owners face on a daily basis.  

In addition to The Smart and Savvy Exit on the IBGR.network she hosts a weekly podcast called The Scaling for Business Growth Podcast

Connect on LinkedIn


​Give us a call at 804-301-6312; or email at ellen@cfoplusservices.com. 

TAGS: competition, know your competition, competitive advantage.

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