Setting and Achieving Goals - Gaby Awad

Gaby Awad - “Buying Customers”

Episode: Setting and Achieving Goals

Introduction

My name is Gaby Awad AKA The Coach on Wheels (you have to watch my YouTube channel to know why 😉), and I am your host for the BUYING CUSTOMERS radio show 🔥🔥🔥

It would be awesome if I could hear from you in real time during the show. If you’re listening live or to one of the recordings, you can always connect and interact with us on Facebook, Instagram, LinkedIn and Twitter at IBGRNetwork.

Listen LIVE every Wednesday 12:00 pm to 1:00 pm: GMT 
 
Show Objectives 

If you don’t know where you’re going, you are already there! Amazing quotation… If you won’t know your destination, how are you going to get there?

Destination mastery is all about clarity. Where am I now? Where do I want to get to in the long, medium and short term?

What’s the plan? How will I track progress? Who will be doing what and when?

Sounds easier said than done. Only 3% of us have written goals. And these have more than 80% of the world wealth. 

Key Issues 

With everything that happens around us, it is sometimes difficult to reach our goals. This is compounded if you have any of the reasons on the list below.

• Creating vague, not SMART goals
• Lacking a Higher Purpose or no ‘why’
• Procrastinating habits
• Not taking responsibilities (blames and excuses)
• Listening to people who discourage you
• Taking too many projects and tasks onboard
• Too many distractions
• Not being focused
• Fail to time block and schedule for actions
• Lack of commitment
• Not measuring or tracking progress
• Fear of doing something different and get out of comfort zone
• Waiting for motivation

What You Need to Know 

• How to plan to be positive
• How to bust positive busters
• How to equip yourself with positive ‘can do attitude’
• Attack them with positive things that bust those attitude busters. 

What You Need to Do 

To make dreams come true we have to IVVM them… 

IDEALIZATION | VISUALIZATION | VERBALIZATION | MATERIALIZATION

Our Reticular Activating System or RAS is the compass for our brain… goals set the compass. RAS is the reason we learn about something new and then we start hearing and seeing it everywhere. 

Need to know more about the Law of Intentionality and how to think growth. Growth doesn’t happen by accident. There are gap traps that you shouldn’t hinder you from achieving your growth goals. Traps like the timing gap, the knowledge gap, the comparison gap, and the mistake and perfection gaps. Don’t let these gaps sabotage your goals. Attack them with awareness and growth strategies, seek help from mentors and teachers, and jump and build your ways on your way down. Don’t wait to be perfect. You will never be ready but the good news is that you become a better you every day if you are intentional about it.

Set SMART goals and even SMATER goals and break them down into achievable tasks to guarantee success. Then find a mechanism to commit yourself to achieving them, my testing and measuring, focusing, and holding yourself accountable for the results.

Take a piece of paper and:

1. List your top 10 goals for the coming year…
2. Now take these 10 goals you previously listed and prioritize them by giving them a score over 100. Think about each one and how much will it make some positive change in the coming year.
3. Next, take the 3 highest scored goals and put them on your next 90-day plan.
4. Are they SMARTER goals… Great!
5. Now think what YOU need to do to improve / change / grow / develop / train on to achieve these goals

Action Plan

Review your list of goals for this year and choose your Top 3 goals to work with over the next 90 days. If you have a big annual goal, consider chunking it down and having a quarterly goal to achieve one part of it. E.g. create an outline and timeline for your website homepage copy. Here are some thought-starters:

1. Sales Goals examples: how much money do you want to earn? How many clients do you want? Will you work with any client? What about your workshops or webinars? What product or service will you sell more of?
2. Marketing Goals examples: what do you want people to know about you / your product or service? How will you get the word out? Will you update your website, will you network more? How much more? How many newsletter opt-ins will you work for? Or Social media followers you want to reach?
3. Strategy and business development examples: what products or services will you create? What new business relationships or strategic alliances will you develop? What events will you attend?
4. Personal Development and Learning Goals example: what areas of your business do you need to understand mode? What coaching skills would you like to grow? How will you have more life balance?

So brainstorm from the these examples and add more over a period of 1 week and keep a matrix to update. Split that matrix in 4 columns. The first column should host your key 3 months goals. The second column should host the tasks or actions needed to achieve these goals. And the third column should address the resources needed to achieve those tasks like what help do you need, support from colleagues, new habits, equipment, tool, skill, etc. 

The 4th column should address deadlines. Of course you can add other stuff to the matrix like, percentage progress, statuses, comments, progress metrics, etc. However, first keep it simple and them develop you own template that works for you.

If you prefer to use tools that will help you achieve this you can always try project management tools and Kanban software like Trello, Asana, Podio, Prooofhub… 

I prefer Click Up because it can link my goals with my strategies, tasks, and checklists. Clickup is used by companies like Google, Apple and Airbnb and has all the features you need in one place. And you can do a lot in the free version.

Some people prefer to have traditional methods to set and manage their goals. If that’s you, great. It’s not the tool but the mindset. Going back to traditional pen and paper to jot down goals or to-do lists can be just as powerful. I print for my clients an A0 spreadsheet called the 90-Day Business Plan and we use sticky notes to brainstorm together goals, projects and tasks.

Technology has opened up the gateway for many ways for us to set and track goals, but it never hurts to go back to basics and use the traditional methods. Regardless of what tools for goal setting you want to use, both digital and non-digital tools are impactful and have their roles to play. All that matters is that you use the best tool for you get started on your goals today.

One rookie mistake that most people make is that they work on too many goals simultaneously. Create an action plan and focus on one thing at a time.

Divide your goal into smaller, easily achievable tasks. Take it one step at a time makes it way easier. Also, build a habit of keeping track of your progress. This will keep you motivated to work harder to achieve these goals.

Shows 

• Previous: Your Positive Yes! Attitude in Sales 
• Next: Season 4 Episode 4 -  Targets and quotas in Marketing - How to break down the big numbers and work out strategies to reach them

 
Written by Gaby Awad 
As a Business and Executive Coach, Gaby helps business owners, leaders, and teams grow and achieve their goals through alignment, business re-education, coaching, and mentoring. He has more than 25 years of experience in executive positions and transforming businesses. Currently he is the Franchise Owner of ActionCOACH in Lebanon and in this position he also coaches Business Owners, CEOs and other top level executives. Gaby hold international accreditations as certified coach from ActionCOACH, Marshall Goldsmith, The John Maxwell Team, and Jeffrey Gitomer Sales Academy. Gaby is also the founder of Good Session Coaching,  an online learning platform for executives and business professionals where leaders can go through self-paced learning.

You can connect with Gaby on any of his seriously social platforms
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Send an email: gabyawad@actioncoach.com

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