Starting a Business to Help Others - Brandon Souba

Show Objectives:
In this episode we have Sarah Spitsen coming on to talk about starting a business to help others. With Sarah’s passion for business and commitment to helping others I could not think of anyone better to share their story and provide guidance to focus your business on helping others or to start a business that allows you to help others.

Key Issues:

1. Knowing the impactful outcome of your company, not just the products and services is an integral piece of starting any new business
2. Deciding your impact is the first step in creating a community around your company and clients, finding your impact can seem daunting but asking yourself simple questions will get you on the right track.
3. There will be many people you encounter on your journey. Some are helpful, some are supportive, and some give you challenges. Understanding how to collaborate or remove the people you deal with can only make you stronger.
4. Ask yourself, what need do YOU see in the world? Which issues seem to come back to your conversations over and over again? What tasks and services can you offer that make you excited and impactful?

What You Need to Know:
Sarah began her first candle company as a hobby while at the University of Nebraska - Lincoln. One year out of college she knew she had to choose between the career she started and candles - 3 months later she completed her build out on a brand new space and called the store Hallow Candle Co in the heart of Lincoln NE. One year into Hallow, she was divorced - penniless and had nowhere to live. Not ready to give up, she finished out her lease on her brand new space, and closed shop on December 31st, 2013. 

The very next day, on January 1st 2014, Sarah opened Feya Candle Co from a friend’s kitchen table. Inspired by her Granny Faye & Aunt Pamela who had helped raise her and passed too young, Feya will always give back with food and aid to those who need it most. Feya has grown over the last few years to many of thousands of meals and soap bars given worldwide, and will soon dig a well system for an all girls school in Africa. 

Sarah is now married to an amazing man, they have two beautiful children and are living happily ever after  in Lincoln, NE. 

What you need to do:

1. Follow Feya on Instagram https://www.instagram.com/feyacandles/
2. Pick up some amazing high end  home and fragrance products
3. Give a meal to someone in need
4. Tell someone you know about Feya

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