(The Referral Guy) S6 E10 Be the Go-To! - steve Sweeney

The Referral Guy
S6 Episode 10
Show Notes
Episode Title – Be the Go-To!

Introduction
Many seasoned networkers understand the importance of being regarded as the Go-To in their field. But most have never considered the benefits of being considered the Go-To for Connections.

Show Objectives
This show is dedicated to demonstrating the benefits of being considered the Go-To for Connections and the strategies to employ to give you this status. 

So… let’s show you how it’s done and why it’s important.

What You Need to Know
To be considered the Go-To for Connections, you need to be – 

• Accessible
• Approachable
• Connected
  • And understand the businesses of your connections 
• Helpful
• A problem solver
• Curious 
• Organised 
• A good listener  
• A trusted specialist in your field

But why does all this matter? 

Because Go-To’s for Connections are…

• Regarded as Business Leaders
• Invited to give presentations
• Constantly brought into contact with a stream of new people
• May follow these new people up and build relationships
• Referred and introduced into new networks

Sound attractive?

What You Need to Do
If you want to open the door to becoming the Go-To for Connections, get out there and get networking.

To find out more about how to attain this Go-To status, contact me at info@referralacademy.com.au 

To discuss becoming a guest on my show, drop me an email.

Previous Show
Season 6 Show 9 – 4 Ways to Spice Up Your Humdrum Referral Group Meeting
Yep… some referral group meetings can make you wish you had a nice soft pillow to rest your head on. And these are often the meetings held by struggling groups of 10-20 or fewer members.
There are ways to get groups out of these doldrums. Contact me and let’s get you meetings humming and your visitors putting in applications.

Next Show
Season 6 Show 11 – Interview with Karen Zaskolny
In this show, I’ll be interviewing Karen Zaskolny who is an accomplished copywriter. She’ll tell us her real-world stories about how she attracts referrals and how they’ve helped her business.
Then, in segment 4, Karen has kindly agreed to give us a mini-masterclass on copywriting. If you’re thinking of upgrading the copy on your website, you must listen in for this!

Your Host and Resource
Hey, I’m Steve Sweeney… The Referral Guy.

Being a Specialist Referral Marketing Trainer provides me with wonderful opportunities to help business owners attract more business by referral. This is one of the most cost-effective methods of marketing as it relies 100% on the quality of relationships you have with people in your network. Once trained, your skills last a lifetime and continue to pay dividends.

The Australian Referral Training Academy (ARTA) exists to teach business owners and sales professionals the art and science of attracting referrals and helps them build their own Strategic Referral Teams (SRT)

Shoot me an email if you’d like to learn more info@referralacademy.com.au