Understand and Live by Company Values - TEENA OGBUGOH

Teena Ogbugoh - "Business Processes & People Talk with Teena"

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Introduction
This is the second show of Season 3 in our People Lane at IBGR Network. In this track of the show, we are talking to Stage III business owners. In Stage III, you have been experiencing growth of your company and consistent revenue. Stage III topics prepare you to grow to Stage IV while giving you strategies for maximizing results in your current stage. 

Values are the fundamental beliefs of a person or company. They are what define and describe what you stand for. Company values are the core values of an organization. they are deeply ingrained principles that guide a company’s actions, how the company should be run and serve as its cultural cornerstone. They influence the way a company interacts with all stakeholders: employees, shareholders, clients, and partners. 

Business Processes & People Talk Show with Teena thrives on the concept that people matter and without people in your business, you will not have a business! It teaches business owners and leaders to empower people with the right resources and information to help them thrive and excel, because when people in your business excel, your business will succeed.

Our tribe is growing as we are now heard in over 135 countries of the world. We invite you to be part of us by joining our community of commerce at www.ibgr.network 

Welcome to the world of entrepreneurship!

Envision>>Empower>>Execute

Show Objectives - Why
A company’s core values are an integral and essential piece of its culture and brand. While it may be said by most owners and employers that they know what their core values are, it is very important that the understanding of the values is cascaded down to all levels in the company for employees. This promotes employee satisfaction while ensuring that a positive environment is created in the workplace.

Key Issues – What
The key issues identified here are from 2 perspectives; the owner and the employee

Company Values - Owner Perspective

1. I have made my vision for the future of the company understandable to all employees - everybody understands our why 
2. Everyone understands how we make money - what value do we provide to whom and when (mission statement) and can see how their position contributes 
3. I have made clear what behaviors are acceptable and unacceptable in the treatment of the business, customers, and employees (values or operating principles), everyone understands why those values are important and what it looks like in our daily business lives

Company Values - Employee Perspective

1. I understand where the company wants to be in the future and I can envision myself a part of it - I understand the why
2. I understand what value we provide to whom (mission statement) and how my performance is part of it
3. I understand what is acceptable and unacceptable (values or operating principles) behavior in the treatment of customers and other employees

What You Need to Do

1. Define values that are short, simple and unique.
2. Live and lead by example
3. Teach company values through orientation/training
4. Reinforce company values in all communication
5. Recognize and reward value-centric behaviors
6. Incorporate company values into your sales process
7. Incorporate company values into your hiring process
8. Incorporate company values into your performance review process
9. Terminate people who violate company core values
10. Ensure alignment between internal and external messaging

Previous Show: P3.01.3 Overview – Building and Fixing the Business
Next Show: P3.03.3 Position Descriptions are Linked to Processes

​Written by: Teena Ogbugoh

WEBSITE: https://joanlugardsconsulting.com
LINKEDIN: https://www.linkedin.com/in/teenaogbugoh
EMAIL: info@joanlugardsconsulting.com
EVOLVE RADIO: http://bit.ly/EvolveBeYou

P3.02.3PM