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Your Story, Your Voice, Your time - Jan Robberts

13/1/2021

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Your story, your voice, your time!
A confident entrepreneur helps their people find their voice.

IBGR.Network - PROFIT Radio. Everything a business owner needs to start, grow or exit a business. GROW WITH US.

INTRODUCTION

Good morning, you are listening to IBGR.Network, the International Business Growth Radio Network, I am your host, Jan Robberts, Inspirational Entrepreneur, Co-Founder of Ki Leadership Institute and founder of JRs Speakers Club. For more information about me, go to the IBGR website and check out my profile. There you will also find all the links to follow and get in touch with me.

Show Objectives - The Why

Do you want to be successful? There are many different, important aspects of being a well-rounded, successful business owner. I am one of your hosts in the People lane, often forgotten but an integral part of your business development.

I am passionate about positively impacting people and that covers supporting and guiding you, as a global keynote speaker, to tell your stories by helping you create your story and using your voice for maximum impact as this is, indeed, your time!

In today’s show I will talk into the importance of your entrepreneurial story

We all have a story, but are you using that story to accentuate or enhance your business by talking about your journey into entrepreneurship or is it just business, business, business? 

People love to hear about YOU, your successes and especially your failures as that makes you human and more relatable. For that to happen it becomes essential that you start writing ‘the best story ever told’ (yours), and start creating an effective flow to deliver that at meetings, your videos, and all social media.
You have a story, develop your voice with confidence as this is your time!

Key Issues - Owner Perspective:

I will talk about my story as well as touch on the reason why story telling is so important, even for an entrepreneur.

I will also talk into some stories of successful entrepreneurs to give an idea and insight and some evidence of that importance.

Some other points I will cover in this section:
  • Why are personal stories important?
  • When you tell a story, you spark a connection.
  • Stories are central to human cognition and communication. 

What You Need to Know - The What
Humans have been telling stories since the beginning of time. One of the most important stories you will ever tell is your entrepreneurial story. Your ability to do this well will have a direct impact on your success.

When we say “story,” we’re talking about much more than a progression of events that leads to an outcome. Your entrepreneurial story isn’t just a timeline, it’s a culmination of key moments, lessons learned, pivots, motivation, frustrations, and successes. 
Everybody has an entrepreneurial story. And every successful entrepreneur must be a storyteller.

Here are six reasons why stories have mattered and will continue to be essential to human existence.
  1. Stories are universal
  2. Stories help us to understand our place in the world
  3. Stories help us learn how to act wisely
  4. Stories help shape our perspective of the world
  5. Stories help us understand other people and their perspectives
  6. Stories pass down knowledge and morals

What You Need to Do - The How

"The best brands are built on great stories."

That's why storytelling is the best way to strengthen your brand.
No matter your industry, a compelling story can make or break your ability to differentiate your start-up from dozens of others. It'll also power your marketing strategy.

  1. steps to develop your story: - Follow these steps to develop and refine yours:
  2. Build your mission around your customer's conflict.
  3. Empathize with their emotions.
  4. Understand why your version of this story is different.
  5. Use your story to spark action.
  6. Simplify your story. 
  7. Tell the same story everywhere.

Remember:
Change does not happen just by chance, it happens by choice.
Choose wisely!


My Shows 
Previous: Episode 1 - The inspirational entrepreneur knows the way, shows the way, and goes the way.

Next: Episode 2 - Grow up to Go up!
  • A growth mindset demands personal development as an imperative.
  • The only way you will ever get closer to your God Given Destiny is through personal growth.
  • Do you have a Personal Development Plan? Have you ever considered implementing a personal growth strategy? Do you even know what one is?

Join me next week as I will talk about the importance of daily personal growth….yes, you read that correctly…DAILY! And the different areas that should cover; Physical, Mental, and Spiritual Growth. 

I will also talk into some amazing growth programs and what personal development has done for me, ever since I made that all important decision at the ‘ripe old age’ of 17 to improve the way I was thinking, and thus, living!

Written by Jan Robberts – Inspirational Entrepreneur
Contact me on: jan.robberts@kileadershipinstitute.com for any questions about how I can be of service to you and your organization.

Keynote Speaker, Coach, Mentor, Trainer, Facilitator.
Leadership Solutions Provider
Values Based Leadership Specialist
Behavioural Analysis Consultant and trainer

You can also download a free e-book from our Ki Leadership website with successful case studies from some of our international programs and processes.

https://www.linkedin.com/in/janrobberts/
www.kileadership.com 
www.jrspeakersclub.com
 

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        • Staff It!
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